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upGrowth Growth Toolkit

MCP server · hosted · v1.4.0 · in.upgrowth/growth-toolkit
Online · tested 1h agoNEW · 2h agoSeen in the registry 1h ago

29 free read-only growth tools: CAC, ROAS, PPC, schema, meta tags, robots.txt and AI crawler checks.

What it does

upGrowth Growth Toolkit is an MCP server, a connector that lets an AI assistant use it as a tool. It is hosted: an assistant connects to it over the internet, nothing to install.

From the publisher's description, Electra Index matched it to one capability: web scraping. That makes it a candidate for tasks such as collect data behind logins or extract website data.

Facts come from the Official MCP Registry, as declared by the publisher. Capabilities are matched automatically (low confidence). None of this is a test of the tool.

At a glance

Hosted (remote)YES
Local installNO
Version1.4.0
PriceNot in the registry
First seen29 Oct 2026
Last checked1h ago

How to connect

As declared in the Official MCP Registry · hosted endpoint tested by Electra Index 1h ago (live check)

Hosted endpoint

  • https://upgrowth.in/connected-app/mcp streamable-http

In Claude Code: claude mcp add --transport http upgrowth-growth-toolkit https://upgrowth.in/connected-app/mcp

MCP settings (Claude Desktop, Cursor and other MCP clients)

{
  "mcpServers": {
    "upgrowth-growth-toolkit": {
      "url": "https://upgrowth.in/connected-app/mcp"
    }
  }
}

Live check

Electra Index connected to the hosted endpoint 1h ago

ONLINE upGrowth Growth Toolkit answered an MCP connection on 29 Oct 2026 and introduced itself as upgrowth-growth-toolkit 1.4.0 (MCP protocol 2025-06-18).

29 tools offered to AI assistants

  • unit_economics · Calculates customer acquisition cost (CAC), customer lifetime value (LTV), the LTV to CAC ratio and CAC payback in months from spend, new customers, revenue per customer, gross margin and churn.
  • growth_rate · Calculates total growth and compound growth per period between a start and end value, for example month on month, quarter on quarter or year on year (CAGR).
  • roas_check · Calculates return on ad spend from ad revenue and ad spend, and the break-even ROAS implied by gross margin, then says whether the campaign covers its product cost.
  • ad_budget_planner · Estimates the monthly ad budget needed to reach a target number of new customers from cost per click, landing page conversion rate and lead to customer rate.
  • find_growth_moves · Returns documented 2026 growth moves by Indian companies from upGrowth's Growth Moves research (January to September 2026), filtered by sector, company or keyword. Each move includes the leader, date and a link to the original source.
  • max_affordable_cac · Works back from customer lifetime value to the most a business can pay to acquire a customer (and, optionally, a lead) while keeping a target LTV to CAC ratio, 3:1 by default.
  • period_change · Calculates the simple percentage change between 2 values, such as year over year (YoY), month over month (MoM), quarter over quarter or week over week, including sales or revenue growth and percentage increase or decrease.
  • seo_roi · Estimates the monthly return on an SEO investment from extra organic visits, conversion rate, value per conversion and monthly SEO cost, plus the break-even traffic gain.
  • ai_crawler_access_check · Reads a website's public robots.txt and llms.txt and reports whether AI crawlers from OpenAI, Anthropic, Perplexity and Google (GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended and others) are allowed, restricted or blocked.
  • mdr_charges · Calculates merchant discount rate (MDR) charges on card or payment gateway sales: the MDR fee, GST on that fee, total cost, effective rate and net settlement. Uses the MDR % the user gives; it does not look up provider rates.
  • robots_txt_generator · Writes a robots.txt file that allows or blocks AI crawlers by purpose: model training (GPTBot, ClaudeBot, Google-Extended), AI search (OAI-SearchBot, Claude-SearchBot, PerplexityBot) and user-triggered fetches (ChatGPT-User, Claude-User, Pe
  • schema_generator · Builds valid schema.org JSON-LD for a page: FAQ, local business, organization, article or blog post, product, person or breadcrumb. Checks the properties Google lists as required for that type and returns a ready-to-paste script tag.
Show 17 more
  • content_seo_check · Analyses text the user pastes: word, sentence and paragraph counts, reading time, approximate Flesch reading ease, long sentences and paragraphs, headings found, and focus keyword count, density and placement. Counts exactly, which assistan
  • meta_tags_builder · Builds the HTML head tags for a page: title, meta description, canonical, Open Graph and Twitter card tags, with character counts and truncation warnings.
  • youtube_earnings · Estimates YouTube ad earnings from monthly views and the RPM from YouTube Studio (or CPM, monetized playback % and the 55% long-form creator share), plus watch hours against the YouTube Partner Program threshold.
  • instagram_earnings · Estimates monthly and yearly Instagram brand-deal income from the rates the user charges per post, per story or per 1,000 followers, and the cost per engagement a brand pays.
  • engagement_rate · Calculates social media engagement rate for Instagram, YouTube, LinkedIn or any platform from likes, comments, shares and saves, by followers, reach, impressions or views.
  • website_ad_revenue · Estimates display ad revenue for a website or blog from monthly pageviews and page RPM, or from ad impressions per page, CPM and fill rate.
  • ytd_growth · Compares year-to-date totals with the same period last year, from monthly values or YTD totals, and gives a simple full-year run rate.
  • ppc_forecast · Forecasts a paid search or social budget: clicks, conversions, cost per acquisition, revenue, ROAS, profit after ad spend and break-even CPA, from budget, CPC and conversion rate.
  • customer_lifetime_value · Calculates customer lifetime value for repeat-purchase businesses such as D2C and ecommerce from average order value, purchases per year, lifespan and margin, with optional discounting and LTV to CAC.
  • ecommerce_metrics · Calculates average order value, conversion rate, revenue per visitor and orders per customer, and the sessions needed to hit a revenue target.
  • growth_projection · Projects a value forward at a compound growth rate per period (exponential growth), shows each period, the doubling time and how long it takes to reach a target.
  • acos_check · Calculates Amazon advertising cost of sales (ACoS), ROAS, break-even ACoS from margin, profit after ads, and TACoS against total sales.
  • share_of_voice · Calculates share of voice for a brand against competitors on any metric: AI assistant citations or mentions, search impressions, ad impressions, social mentions or press coverage.
  • break_even · Calculates break-even units and revenue from fixed costs, price and variable cost per unit, the contribution margin, and units needed for a target profit.
  • campaign_roi · Calculates ROI for a marketing campaign or channel (content, email, events, influencer, recruitment marketing) on revenue and on gross profit.
  • attrition_rate · Calculates employee attrition or customer churn rate for a period from separations and headcount at the start and end, with a simple annualised rate.
  • book_strategy_call · Returns the link to book a free 30-minute growth strategy call with upGrowth. Use only when the user asks to speak with upGrowth.

What "online" means: the server answered an MCP connection at the time of the check. It is not a guarantee of security, quality or continuous uptime. How we test: we open an MCP session and ask for the tool list, as an AI assistant would. We never run a tool and never send a key. Checked every few days. Method

Is this your server? Monitoring Pro: a check every 30 minutes and an email within the hour when it stops answering. Launch offer: $39.99 once, for life.

Tasks it helps with

Share of each task's required capabilities it covers
Collect data behind logins
Web Scraping
50%
Extract website data
Web Scraping
50%
Monitor prices
Web Scraping
50%
Audit website SEO
Web Scraping
33%

Similar tools

Listed for the same task: collect data behind logins
  • BrowserlessREMOTELOCAL
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  • ScrapingbeeREMOTELOCAL
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  • SeleniumBase MCPREMOTELOCAL
    Stealthy browser automation, testing, and web-scraping via CDP Mode
  • acrawlREMOTELOCAL
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  • Browser ScraperREMOTELOCAL
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  • Novada MCPREMOTELOCAL
    One MCP server for all web data. Scrape, search, crawl, and AI research in one install

Ready-made AI agents

An MCP server is a connector you add to your own assistant. These are finished products that do the same job for you:

Facts & evidence

Each fact shows where it was seen and when.
FactValueEvidenceSourceLast confirmed
Hosted endpointhttps://upgrowth.in/connected-app/mcpDECLAREDSRC-001 Official MCP Registry1h ago
Local install (package)noDECLAREDSRC-001 Official MCP Registry1h ago
Remote access (hosted)yesDECLAREDSRC-001 Official MCP Registry1h ago
Websitehttps://upgrowth.in/growth-toolkit-mcp/DECLAREDSRC-001 Official MCP Registry1h ago
Registry statusactiveDECLAREDSRC-001 Official MCP Registry1h ago
Version1.4.0DECLAREDSRC-001 Official MCP Registry1h ago
MCP serveryesDECLAREDSRC-001 Official MCP Registry1h ago

Change history

  • NEW29 Oct 2026
    first seen in the index

Is this page accurate?

Flag it and our robot re-checks the official source. Reports never change a score.

Do you run upGrowth Growth Toolkit? Know when it stops answering

For publishers · optional

Its hosted endpoint can be monitored. Monitoring Pro connects every 30 minutes like an AI assistant, emails you within the hour when it stops answering, keeps a 90-day availability history and adds your answer rate to your badge.

Monitor upGrowth Growth ToolkitLaunch offer $39.99 once, for life instead of $9.99/month · All plans

Monitoring never changes a score or a rank.

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Questions about upGrowth Growth Toolkit

How do I connect upGrowth Growth Toolkit?

Use the hosted endpoint https://upgrowth.in/connected-app/mcp in your assistant's MCP settings. The exact settings are in "How to connect" above, as declared in the Official MCP Registry.

What tools does upGrowth Growth Toolkit offer?

When Electra Index connected on 29 Oct 2026, it listed 29 tools: unit_economics, growth_rate, roas_check, ad_budget_planner, find_growth_moves, max_affordable_cac, period_change, seo_roi and more. The full list is in "Live check" above.

Is upGrowth Growth Toolkit online?

Yes. Its hosted endpoint answered an MCP connection from Electra Index 1h ago.

What can I use upGrowth Growth Toolkit for?

Based on its description, it is most relevant to: collect data behind logins, extract website data, monitor prices, audit website SEO.