Trillboards DOOH Advertising
MCP server · hosted · v1.0.0 · com.trillboards/dooh
Online · tested 3h agoNEW · 3h agoSeen in the registry 2h ago
757,000+ screens reachable through Trillboards and 29,000+ screens registered on our own network.
What it does
Trillboards DOOH Advertising is an MCP server, a connector that lets an AI assistant use it as a tool. It is hosted: an assistant connects to it over the internet, nothing to install.
No capability identified yet from its description.
Facts come from the Official MCP Registry, as declared by the publisher. Capabilities are matched automatically (low confidence) and are not a test of the tool.
At a glance
Hosted (remote)YES
Local installNO
Live checkOnline · 83+ tools
Version1.0.0
PriceNot in the registry
First seen20 Oct 2026
Last checked2h ago
How to connect
As declared in the Official MCP Registry · hosted endpoint tested by Electra Index 3h ago (live check)Hosted endpoint
https://api.trillboards.com/mcpstreamable-http
In Claude Code: claude mcp add --transport http trillboards-dooh-advertising-1 https://api.trillboards.com/mcp
MCP settings (Claude Desktop, Cursor and other MCP clients)
{
"mcpServers": {
"trillboards-dooh-advertising-1": {
"url": "https://api.trillboards.com/mcp"
}
}
}Live check
Electra Index connected to the hosted endpoint 3h agoONLINE Trillboards DOOH Advertising answered an MCP connection on 20 Oct 2026 and introduced itself as dooh-exchange 1.0.0 (MCP protocol 2025-06-18).
83+ tools offered to AI assistants
import_feedback_creative· Import an AI model’s image through native bytes, moderation and brand review. Provide exactly one of asset_url, source_creative_id or image_base64. Inline bytes require content_type. PNG, JPEG and WebP are staged through native ownership, aconfigure_feedback_brand· Configure your native brand profile and enable its booked reactive campaign. Uses your authenticated native buyer and existing funded placement.create_creative_experiment· Create an experiment on a funded native media-buy placement. Uses your authenticated native buyer and existing funded placement.get_creative_experiment· Read your native experiment, policy and latest 500 owned creative recovery records. Uses your authenticated native buyer and existing funded placement.register_creative_variants· Register approved native generated creative variants. Uses your authenticated native buyer and existing funded placement.update_creative_policy· Replace native creative weights at the expected policy version. Uses your authenticated native buyer and existing funded placement.get_creative_rewards· Read a metered page of latest measured native play states. Read actual latest native plays with NULL preserved. Dates are YYYY-MM-DD, max 31 days. Poll with the returned cursor; canonical_key plus reward_revision_id identify logical changesstop_creative_experiment· Stop the native experiment at the expected policy version. Uses your authenticated native buyer and existing funded placement.generate_brand_creative· Generate a native brand creative for explicit review and moderation. The native ad and advertiser come from the experiment. Review and AI moderation are separate. The existing data_api/api_calls tariff applies.review_feedback_creative· Approve or reject your generated creative using native brand review. Uses your authenticated native buyer and existing funded placement.register_partner· Register a new partner organization with Trillboards. WHEN TO USE: - First-time setup for a new partner integration - Creating a new partner account to manage devices RETURNS: - partner_id: Unique partner identifier - api_key: API key for aget_partner_info· Get information about the authenticated partner account. WHEN TO USE: - Checking current partner status and stats - Verifying API key is working - Getting partner account details RETURNS: - partner_id: Partner identifier - company_name: Reg
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register_device· Register or update a device in the partner's network. WHEN TO USE: - Adding a new screen/kiosk/vending machine to the network - Updating device location or configuration - Re-registering a device after maintenance RETURNS: - device_id: Yourlist_devices· List all devices registered to the partner account. WHEN TO USE: - Getting an overview of all connected devices - Finding devices by status (online/offline) - Auditing the device fleet RETURNS: - devices: Array of device objects - total: Toget_device· Get detailed information about a specific device. WHEN TO USE: - Checking status of a single device - Getting device configuration details - Debugging device issues RETURNS: - device_id: Your internal device ID - trillboards_device_id: Intedelete_device· Soft-delete a device from the partner account. WHEN TO USE: - Removing a device that's been decommissioned - Cleaning up test devices - Removing a device that's been relocated to another partner RETURNS: - success: Boolean indicating succesget_device_ads· Get current ads scheduled for a device (for testing). WHEN TO USE: - Testing device ad delivery - Debugging which ads are being shown - Verifying ad targeting is working RETURNS: - ads: Array of advertisement objects - default_stream: Defaurecord_impression· Record a single ad impression from a device. WHEN TO USE: - Reporting that an ad was displayed on a device - Recording impression with detailed metadata - Single impression events (for batch, use batch_impressions) RETURNS: - success: Boolebatch_impressions· Record multiple impressions in a single request (up to 100). WHEN TO USE: - Bulk reporting impressions from offline period - Efficient batch processing of impressions - When device was offline and needs to sync RETURNS: - success: Boolean idevice_heartbeat· Send a heartbeat signal from a device to report its status. WHEN TO USE: - Regular device health monitoring (every 30-60 seconds) - Reporting current playback status - Reporting errors or issues RETURNS: - success: Boolean indicating succesget_analytics· Get analytics data for the partner account. WHEN TO USE: - Viewing overall performance metrics - Analyzing device performance - Generating reports on impressions and earnings - Comparing performance over time periods RETURNS: - summary: Ovecreate_webhook· Create a new webhook subscription for real-time events. WHEN TO USE: - Setting up real-time notifications for device events - Integrating with external systems - Monitoring ad playback and impressions AVAILABLE EVENTS: - device.online: Whenlist_webhooks· List all webhook subscriptions for the partner account. WHEN TO USE: - Viewing all configured webhooks - Auditing webhook subscriptions - Finding a webhook to update or delete RETURNS: - webhooks: Array of webhook objects with: - webhook_idupdate_webhook· Update an existing webhook subscription. WHEN TO USE: - Changing the webhook endpoint URL - Adding or removing subscribed events - Enabling or disabling a webhook - Updating the webhook description RETURNS: - webhook_id: The updated webhookdelete_webhook· Delete a webhook subscription. WHEN TO USE: - Removing a webhook that's no longer needed - Cleaning up old integrations - Removing test webhooks RETURNS: - success: Boolean indicating success - webhook_id: The deleted webhook ID - message:test_webhook· Send a test event to a webhook endpoint. WHEN TO USE: - Verifying webhook endpoint is working - Testing integration during development - Debugging webhook delivery issues RETURNS: - success: Boolean indicating delivery success - response_coget_webhook_deliveries· Get delivery history for a webhook. WHEN TO USE: - Debugging failed webhook deliveries - Auditing webhook activity - Checking delivery success rates RETURNS: - deliveries: Array of delivery records with: - delivery_id: Unique delivery ID -discover_inventory· Discover available DOOH screens across the exchange network. WHEN TO USE: - Finding screens by venue type (retail, transit, office, etc.) - Finding screens in a specific city/state or within a radius - Finding screens with a specific audienget_live_audience· Get real-time audience data for a specific screen. WHEN TO USE: - Checking current audience at a screen before buying - Monitoring audience during a live campaign - Getting detailed audience signals (attention, mood, purchase intent, demogrget_audience_forecast· Predict what the audience will look like at a screen at a specific time. WHEN TO USE: - Planning campaigns for specific time slots - Estimating audience composition before buying - Comparing audience at different times of day Uses historicacreate_campaign· Create a new advertising campaign targeting DOOH screens. WHEN TO USE: - Setting up a new ad campaign on available screens - Targeting specific venues, locations, or audience profiles - Allocating budget for programmatic DOOH buys RETURNS:get_campaign_performance· Get detailed performance metrics for a campaign. WHEN TO USE: - Monitoring active campaign performance - Reviewing completed campaign results - Getting per-screen impression breakdowns RETURNS: - campaign_id, name, status, budget, dates - pget_network_stats· Get network-wide statistics across all partner screens. WHEN TO USE: - Getting a high-level overview of network performance - Checking how many screens are online - Reviewing total impressions and revenue estimates RETURNS: - total_screens,get_signals· [AdCP Signals] Get real-time audience signals from DOOH screens. This is an AdCP (Ad Context Protocol) compliant tool. It returns deterministic audience signals captured by edge AI (vision + audio + speech) on available screens. WHEN TO USEactivate_signal· [AdCP Signals] Activate an audience signal for DSP targeting. Returns an activation_key token for referencing this signal activation. Free-form Trillboards signal labels remain custom parameters. IAB Audience Taxonomy 1.1 segments are emittget_adcp_capabilities· [AdCP] Get the seller agent's AdCP capabilities and supported protocols. Returns the full capability declaration for this AdCP DOOH seller agent. This tool does NOT require authentication. WHEN TO USE: - Discovering what protocols the selleget_products· [AdCP Media Buy] Get available DOOH advertising products and packages. NO AUTHENTICATION REQUIRED. Discovery is open — read the catalogue first, get a key when you want to transact. Send a natural-language `brief` and it is answered from whlist_creatives· [AdCP Creative] List the creatives this buyer has on file with us. OUR LIBRARY IS PER-BUY, AND THIS SAYS SO. AdCP's creative library models concepts, variables, assignments and snapshots; ours does not have those. A creative here is the onelist_creative_formats· [AdCP Media Buy] List the creative formats this network actually accepts. Every format is DERIVED from live per-screen capability (panel size, min/max spot length, audio) — not a hand-written list. The set published here is exactly the setget_media_buys· [AdCP Media Buy] List media buys with status, budget, flight and optional delivery snapshots. Status, budget and flight are read from the advertisements + placements spine the buy actually books on — not from a stored display string. A buycreate_media_buy· [AdCP Media Buy] Create a media buy (campaign) from an AdCP buy specification. Creates a campaign that targets DOOH screens based on the provided specification. Returns a media_buy_id for tracking and a creative_deadline for asset submissioupdate_media_buy· [AdCP Media Buy] Update an existing media buy (campaign). Modify budget, targeting, schedule, or status of an existing media buy. WHEN TO USE: - Adjusting campaign budget mid-flight - Pausing or resuming a campaign - Changing targeting parasync_creatives· [AdCP Media Buy] Validate and sync creative assets for a media buy. Validates creative assets (resolution, duration, format) against screen specifications. Returns compatibility status for each screen in the campaign. WHEN TO USE: - Submittget_media_buy_delivery· [AdCP Media Buy] Get delivery/performance report for a media buy. Returns campaign performance with breakdowns by screen, venue, hour, and audience segment. WHEN TO USE: - Monitoring campaign delivery in real-time - Getting performance breaprovide_performance_feedback· [AdCP Media Buy] Provide optimization signals from buyer agent. Accepts feedback from buyer agents for floor price adjustment and inventory optimization. Enables closed-loop optimization between buyer and seller agents. WHEN TO USE: - Sendilog_event· [AdCP Media Buy] Record a conversion or attribution event. Records conversion events for post-campaign attribution analysis. Events are deduplicated by event_id + event_type combination. WHEN TO USE: - Recording offline conversions (store vlist_accounts· [AdCP Accounts] List the accounts this credential can transact on. This seller's account model is 'explicit': one API key IS one account, so this returns exactly one account — the partner behind the key. Use it to discover your account_id bsync_accounts· [AdCP Accounts] Establish or confirm the account behind this credential. IMPORTANT — what this does NOT do: it does not provision a new account. This seller's namespace is one account per API key, so a provisioning-mode entry (brand + operaget_task_status· [AdCP Protocol] Get the status of a previously issued AdCP task. Every AdCP task Trillboards serves for an AUTHENTICATED caller is recorded and returned a `task_id`. Poll that id here to read the task's terminal state and, with `include_restasks_get· [AdCP Protocol] Get the status of a previously issued AdCP task. Every AdCP task Trillboards serves for an AUTHENTICATED caller is recorded and returned a `task_id`. Poll that id here to read the task's terminal state and, with `include_reslist_tasks· [AdCP Protocol] List AdCP tasks belonging to your account, newest first. Returns `query_summary` (totals and a status breakdown), `tasks`, and `pagination`. Filter by status or task type. Scoped to the calling account — an unauthenticated ctasks_list· [AdCP Protocol] List AdCP tasks belonging to your account, newest first. Returns `query_summary` (totals and a status breakdown), `tasks`, and `pagination`. Filter by status or task type. Scoped to the calling account — an unauthenticated cget_pricing· Get machine-readable pricing for all Trillboards products. Returns graduated usage-based pricing, free tier thresholds, and committed-use discount tiers. No authentication required — use this to evaluate costs before integrating.get_usage_summary· Get your current billing period usage summary with per-product breakdown and costs. Shows free tier consumption, paid usage, and total cost.setup_billing· Set up pay-per-use billing with a Stripe payment method. A stored card grants no API credit; fund usage with credits or explicitly authorized API postpay allowance. Pass a Stripe payment method token (pm_xxx) obtained from Stripe.js or Stripurchase_credits· Purchase committed-use credits at a discount. Three tiers: tier_500 ($500 → $625 credit, 25% bonus), tier_2000 ($2,000 → $3,100 credit, 55% bonus), tier_5000 ($5,000 → $10,000 credit, 100% bonus). Requires an active payment method.get_billing_status· Check current billing status including whether billing is set up, credit balance, Stripe customer ID, and payment method status. Use this to determine if billing setup is needed before making paid API calls.get_campaign_attribution· Get comprehensive attribution summary for a DOOH campaign. WHEN TO USE: - Measuring overall campaign effectiveness (reach, footfall, sales lift) - Getting a high-level view of campaign attribution metrics - Checking statistical significanceget_attribution_timeseries· Get daily attribution timeseries for a campaign. WHEN TO USE: - Tracking attribution trends over time - Identifying which days had the strongest lift - Building attribution dashboards with daily granularity RETURNS: Array of daily data poinget_attention_metrics· Get edge AI attention metrics for a campaign (FEIN-powered). This is what makes DOOH attribution better than digital: Trillboards MEASURES viewability via FEIN edge AI instead of estimating it. WHEN TO USE: - Measuring actual human attentioget_creative_attention· Get per-creative attention breakdown for a campaign. WHEN TO USE: - A/B testing creative variants by attention score - Identifying which creative drives the most engagement - Comparing aCPM across creative assets RETURNS: Array of creativesget_multi_touch_attribution· Get multi-touch attribution model results for a campaign. Supported models: time_decay, position_based, attention_weighted. WHEN TO USE: - Understanding how DOOH fits into the full marketing funnel - Seeing credit allocation across DOOH, moget_cross_channel_journey· Get cross-channel customer journey data (Sankey flow) for a campaign. Shows how users flow between channels: DOOH -> mobile -> web -> store. WHEN TO USE: - Visualizing the customer journey across DOOH and digital channels - Understanding chget_incrementality· Get incrementality/lift test results for a campaign. Uses Bayesian (Beta-Binomial with 10K Monte Carlo samples) and frequentist (chi-square with Yates correction) methods for causal measurement. WHEN TO USE: - Proving causal DOOH advertisincreate_experiment· Create an incrementality experiment for a campaign. Sets up a geo-holdout, ghost ads, or propensity score matching experiment to causally measure DOOH advertising lift. WHEN TO USE: - Setting up a new A/B test before or during a campaign -get_creative_attribution· Get attribution performance by individual creative variant. Links creative execution to attribution outcomes: which creative variant drove the most store visits? WHEN TO USE: - Comparing creative A/B/C test performance on attribution outcomget_roas· Get Return on Ad Spend (ROAS) with transaction attribution data. Closes the ROAS loop: matches purchase events to DOOH exposures with time-decay weighting, and computes attributed revenue and incremental ROAS. WHEN TO USE: - Measuring revenexport_cohort· Export exposed audience cohort to a DSP for retargeting. Pushes MAID hashes from the campaign's exposed cohort to the specified DSP (The Trade Desk, DV360, or Meta). Creates or reuses a DSP segment. WHEN TO USE: - Activating DOOH-exposed auget_audience_lookalike· Find screens with similar audience profiles using pgvector similarity. Uses 64-dimensional audience vectors with HNSW cosine similarity index to find screens whose audience demographics, attention, and behavioral patterns match a target scrsemantic_audience_search· Search screens by natural language scene description using pgvector. Uses 768-dimensional Gemini embeddings on scene descriptions from FEIN edge AI to find screens matching a natural language query. WHEN TO USE: - Finding screens by audiencget_campaign_heatmap· Get geographic exposure heatmap data for a campaign. Returns lat/lng clusters with exposure counts and device reach, useful for visualizing where ads were shown on a map. WHEN TO USE: - Visualizing campaign geographic coverage - Identifyingverify_proof_of_play· Verify cryptographic proof of ad delivery or get campaign proofs. Requires either campaign_id or proof_payload (at least one must be provided). Two modes: 1. Verify a proof: pass proof_payload with signature fields to verify 2. Get proofs:query_observations· Query the universal observation stream using natural language or structured filters. Returns multi-modal sensing data (audience, vehicle, environment, commerce) from physical-world observations across the screen network. WHEN TO USE: - Explsemantic_search_observations· Search observations by semantic similarity. Find moments that match a description like "lunch rush at fast casual restaurants" using vector embeddings. Uses 768-dimensional Gemini embeddings on observation payloads to find promoted observatanomaly_detect· Detect anomalies in observation patterns. Alert when metrics deviate significantly from trailing averages. Computes trailing mean and standard deviation for a given metric from the observation_stream, then identifies observations that fallcross_signal_correlate· Discover correlations between different signal types. Example: relationship between ad fill rate and audience attention for QSR venues. Queries the cross_signal_insights table for pre-computed correlations, or computes ad-hoc correlations fconfigure_sensing· Configure what a screen should sense using natural language. Generates and optionally pushes a sensing profile to the device. Uses Gemini AI to interpret a natural language sensing intent and generate a sensing profile that maps to availablexport_dataset· Export observation data as a structured dataset. Supports filtering by time, geography, venue type, and observation family. Queries the relevant table based on the selected dataset type, applies filters, and returns every matching row as stpredictive_query· Generate predictive insights from observation patterns. Predict whether a venue is likely to see increased foot traffic based on current patterns. Uses historical observation_stream data to compute trend analysis via linear regression on tiget_social_attention· Query measured social attention events within your authorized screen and venue scope. Filter by minimum social amplification factor and time range; results are sorted by social amplification factor descending. WHEN TO USE: - Finding momentsfind_similar_moments· Find historically similar audience moments across the screen network using embedding similarity search. Input a natural-language description of the target moment. Moment embeddings are 768-D vectors generated from multi-modal observation dapredict_moment_quality· Predict the VAS (Viewability Attention Score) a specific creative would achieve at a given moment, based on historical data and causal modeling. Uses the CausalPredictionService which: 1. Embeds the moment description to find historically srecommend_creative· Given a moment description, rank candidate creatives by predicted VAS performance. Evaluates each creative candidate against the described moment context using historical similarity and causal prediction. Returns a ranked list sorted by pre
What "online" means: the server answered an MCP connection at the time of the check. It is not a guarantee of security, quality or continuous uptime. How we test: we open an MCP session and ask for the tool list, as an AI assistant would. We never run a tool and never send a key. Checked every few days. Method
Facts & evidence
Each fact shows where it was seen and when.| Fact | Value | Evidence | Source | Last confirmed |
|---|---|---|---|---|
| Hosted endpoint | https://api.trillboards.com/mcp | DECLARED | SRC-001 Official MCP Registry | 2h ago |
| Local install (package) | no | DECLARED | SRC-001 Official MCP Registry | 2h ago |
| Remote access (hosted) | yes | DECLARED | SRC-001 Official MCP Registry | 2h ago |
| Website | https://trillboards.com | DECLARED | SRC-001 Official MCP Registry | 2h ago |
| Registry status | active | DECLARED | SRC-001 Official MCP Registry | 2h ago |
| Version | 1.0.0 | DECLARED | SRC-001 Official MCP Registry | 2h ago |
| MCP server | yes | DECLARED | SRC-001 Official MCP Registry | 2h ago |
Change history
- NEW20 Oct 2026first seen in the index
Is this page accurate?
Flag it and our robot re-checks the official source. Reports never change a score.Is Trillboards DOOH Advertising still online?
Free alerts · no accountQuestions about Trillboards DOOH Advertising
How do I connect Trillboards DOOH Advertising?
Use the hosted endpoint https://api.trillboards.com/mcp in your assistant's MCP settings. The exact settings are in "How to connect" above, as declared in the Official MCP Registry.
What tools does Trillboards DOOH Advertising offer?
When Electra Index connected on 20 Oct 2026, it listed more than 83 tools: import_feedback_creative, configure_feedback_brand, create_creative_experiment, get_creative_experiment, register_creative_variants, update_creative_policy, get_creative_rewards, stop_creative_experiment and more. The full list is in "Live check" above.
Is Trillboards DOOH Advertising online?
Yes. Its hosted endpoint answered an MCP connection from Electra Index 3h ago.