Comparison · Sales
Apollo.io vs Mach: which AI agent is better?
A side-by-side look at Apollo.io and Mach on quality, price, capabilities and trust. Scores measure observable public data; prices come from each vendor's own pricing page. Every fact is sourced and dated.
| Apollo.io Apollo.io | Mach MachGTM | |
|---|---|---|
| Agent Score | 90 | 51 |
| Entry price | $49/mo · free plan | $1000/mo |
| Trust | ✓ VERIFIED | ✓ VERIFIED |
| Capabilities documented | 11 | 6 |
| Free plan | ✓ Yes | No |
| Free trial | ✓ Yes | — |
| Public API | ✓ Yes | — |
| MCP support | ✓ Yes | — |
| Open source | No | — |
| Last verified | 24 Oct 2026 | 24 Oct 2026 |
Score breakdown
| Component | Apollo.io | Mach |
|---|---|---|
| Capabilities | 100 | 75 |
| Integrations | 50 | Not measured |
| Documentation | 100 | Not measured |
| Pricing clarity | 100 | 100 |
| Transparency | 100 | 70 |
| Freshness | 100 | 100 |
| Human oversight | 100 | Not measured |
Choose Apollo.io if…
- You want a higher Agent Score (90 vs 51).
- You want a free plan to start.
- You want a free plan.
- You want more documented capabilities (11 vs 6).
- You want a public API.
- You want MCP support.
Choose Mach if…
On the measured criteria, Apollo.io leads — see opposite.
See the full picture: Apollo.io · Mach · more Sales agents · all comparisons.