How It Spread

MCP server · hosted · v1.1.0 · com.howitspread/howitspread

Online · tested 1h agoNEW · 2h agoSeen in the registry 1h ago

Viral precedents with sourced, dated spread timelines and a Spread Score. Each answer cites a case.

What it does

How It Spread is an MCP server, a connector that lets an AI assistant use it as a tool. It is hosted: an assistant connects to it over the internet, nothing to install.

No capability identified yet from its description.

Facts come from the Official MCP Registry, as declared by the publisher. Capabilities are matched automatically (low confidence) and are not a test of the tool.

At a glance

Hosted (remote)YES

Local installNO

Live checkOnline · 3 tools

Version1.1.0

PriceNot in the registry

First seen19 Oct 2026

Last checked1h ago

How to connect

As declared in the Official MCP Registry · hosted endpoint tested by Electra Index 1h ago (live check)

Hosted endpoint

https://howitspread.com/api/mcp streamable-http

In Claude Code: claude mcp add --transport http how-it-spread https://howitspread.com/api/mcp

MCP settings (Claude Desktop, Cursor and other MCP clients)

{
  "mcpServers": {
    "how-it-spread": {
      "url": "https://howitspread.com/api/mcp"
    }
  }
}

Live check

Electra Index connected to the hosted endpoint 1h ago

ONLINE How It Spread answered an MCP connection on 19 Oct 2026 and introduced itself as how-it-spread 1.1.0 (MCP protocol 2025-06-18).

3 tools offered to AI assistants

search_cases · Search the How It Spread library of viral cases (films, products, memes, campaigns) by text, kind, mechanic or platform. Returns each case's Spread Score, dates, platforms, mechanics, an image URL and the case URL to cite.
get_case · One case: its dated spread timeline (seed, first amplifier, platform jumps, press, peak), Spread Score and citation. A free account reads every event; Pro adds the playbook (why it worked, what to do), every sourced number and the sources.
list_mechanics · The closed vocabulary of spread mechanics, each defined, with how many cases use it.

How we test: we open an MCP session and ask for the tool list, as an AI assistant would. We never run a tool and never send a key. Checked every few days. Method

Facts & evidence

Each fact shows where it was seen and when.

Fact	Value	Evidence	Source	Last confirmed
Hosted endpoint	https://howitspread.com/api/mcp	DECLARED	SRC-001 Official MCP Registry	1h ago
Local install (package)	no	DECLARED	SRC-001 Official MCP Registry	1h ago
Remote access (hosted)	yes	DECLARED	SRC-001 Official MCP Registry	1h ago
Website	https://howitspread.com/mcp	DECLARED	SRC-001 Official MCP Registry	1h ago
Registry status	active	DECLARED	SRC-001 Official MCP Registry	1h ago
Version	1.1.0	DECLARED	SRC-001 Official MCP Registry	1h ago
MCP server	yes	DECLARED	SRC-001 Official MCP Registry	1h ago

Change history

NEW19 Oct 2026
first seen in the index

Is this page accurate?

Flag it and our robot re-checks the official source. Reports never change a score.

Is How It Spread still online?

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Questions about How It Spread

How do I connect How It Spread?

Use the hosted endpoint https://howitspread.com/api/mcp in your assistant's MCP settings. The exact settings are in "How to connect" above, as declared in the Official MCP Registry.

What tools does How It Spread offer?

When Electra Index connected on 19 Oct 2026, it listed 3 tools: search_cases, get_case, list_mechanics. The full list is in "Live check" above.

Is How It Spread online?

Yes. Its hosted endpoint answered an MCP connection from Electra Index 1h ago.